PulseUX Blog test

Articles tagged usability engineering

BREAKING NEWS From Mauro USABILITY Science – 12/13/21

For IMMEDIATE Release: Geoffroy B. Zose Ph.D., the CEO of NPE Corporation, spoke last week at the annual meeting of the International Society for Human Factors Science In The Design of Global Package Distribution Systems held in Copenhagen. He indicated that his firm’s recent migration from the human-based, dead-reckoning global navigation and package delivery system to Google Maps point-to-point … Continue reading BREAKING NEWS From Mauro USABILITY Science – 12/13/21

Why Professional Usability Testing Matters

How Do Development Teams Produce World-Class Products? For consumer-facing hardware or software to have high levels of usability and UX quality, they must undergo rigorous professional usability testing before design freeze. Such professional testing must make use of a wide range of mockups, simulations, and functional prototypes. It turns out that such testing is a fundamental … Continue reading Why Professional Usability Testing Matters

Why Cisco flipped over the Flip Video Cam (and paid $590 million for a small dose of simplicity)

What is simplicity worth; to Cisco Systems apparently quite a lot.  One can visualize the PowerPoint deck from Cisco’s investment banking group showing how acquisition of Pure Digital Media (maker of the Flip Video Camera) would: A) be a potentially decent financial investment and B) would imbue Cisco, a company whose products are arguably among … Continue reading Why Cisco flipped over the Flip Video Cam (and paid $590 million for a small dose of simplicity)