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Articles tagged SNAP Glasses Usability

How 4 Simple Usability Heuristics Could Have Saved SNAP Glasses

Wall Street And Hardware SNAP is the quintessential example of spinning gold from code. This is not to take away from SNAP’s apparent success as a virtual social media platform and possible business performance. Although the quarterly reports are, in real cash flow terms, terrifyingly low for such a staggering market cap, and marketers are not flocking to … Continue reading How 4 Simple Usability Heuristics Could Have Saved SNAP Glasses

Why SNAP Spectacles Failed: A Detailed Professional Usability Heuristics Analysis

Spinning gold from code This is an object lesson in why hardware design is exceedingly difficult for software businesses. It is always an interesting exercise to watch a software-based and cloud-delivered business, even a very clever one with a massive user base and a seemingly successful business model, attempt hardware design. There is a certain arrogance … Continue reading Why SNAP Spectacles Failed: A Detailed Professional Usability Heuristics Analysis